Smart Destination maturity model: Smart DMO workshop
26.09.2024
10:00 - 11:30 Uhr
The workshops are aimed at anyone who deals with digitalization in tourism in their daily work. Previous knowledge of the maturity model is helpful, but not necessary. The guide Smart Destination, which was published as part of the research cooperation and recently updated, provides comprehensive information and can be used for preparation.
Smart DMO workshop on 26.09.2024 from 10:00 – 11:30 a.m.: Link to registration
If you have any questions about the project and the workshops, please contact Lisa Naschert or Prof. Dr. Eric Horster.
Contact at the German Institute for Tourism Research
Scientific instructor for research projects
Further information on the project
As previously separate areas of digitization have converged, an increasing degree of "smartness" has been observed in various aspects of life in recent years. This was reflected in terms such as "smart home," "smart mobility," and "smart factory." In the field of tourism, the concept of “smartness” encompasses, among other things, smart city and smart tourism initiatives, as well as Smart Destination—both from an academic and a practical perspective.