Dipl.-Kffr. (FH) Manon Krüger
Scientific instructor for research projects
Main research areas
Research topics (focal points)
- Economic effects of tourism
- Destination management based on key figures
Functions and memberships
- 2013: Scientific thinking and working in the 2nd semester Bachelor International Tourism Management
- 2012/13: Case study internship in the 3rd semester Bachelor International Tourism Management and Business Administration (together with Anja Wollesen): Visitor-oriented cultural marketing / customer loyalty and quality development
- 2010/11: Personnel development seminar (including scientific work, creativity techniques) in the 5th semester Bachelor International Tourism Management
- 2010: Presentation techniques in the 1st to 5th semester Bachelor of Business Administration
Presentations and lectures
Presentations and lectures
Präsentationen und Vorträge
2010:
- „Quantitative Nachfrage- und Angebotsanalyse sowie Ermittlung der wirtschaftlichen Effekte des Tourismus - Ergebnisüberblick für die Destination Fehmarnbelt“, Vortrag im Rahmen der ITB 2010 in Berlin, 10.03.2010
Auftraggeber: Ostsee-Holstein-Tourismus e.V., Østdansk Turisme
Konferenzbeiträge
2011:
- „Applying intelligent controlling in destination management in Germany“, Vortrag im Rahmen der ICNT Konferenz in Auckland, 30.11.2010